5 Small Business Tips for Christmas Digital Marketing With Christmas almost upon us, businesses everywhere are beginning their Christmas Digital Marketing campaigns. Eagerly awaited Christmas adverts from […]
It's essential for businesses to create good content to reach out to their audience, but with so much content on one subject now readily available, how can we ensure our audience will read our content? Follow our advice in creating good engaging copy and results should follow!
Real-time digital marketing is allowing brands to connect with their customers in new ways on platforms that are engaging and multimedia rich. This 4-part blog series will look at real-time digital marketing as a concept before delving into Facebook Live, Snapchat and Periscope.
Spam on Facebook is as ubiquitous as the platform itself, and there are always a steady stream of fear-inducing poppycock doing the proverbial rounds. To highlight some of the easy-to-spot issues that jump out on these cons, and hopefully keep you from clicking on such things, here's a couple of pointers to take away.
This little-known feature on Facebook is actually really useful for individual brands for which it isn't appropriate to create a Facebook Page. For example, I often share articles and tips on my Facebook feed, if your preferred network is Facebook, you may choose to follow RAW's Facebook Page and/or follow me personally. But I'm not a company, organisation or similar business - I'm me. So creating a Facebook Page for me isn't the right way to go.
Hashtags are a way of indexing social media posts by highlighting keywords or phrases of importance and making those particular words or phrases searchable. Hashtags can also be used within online conversations making it easier for people to follow, join in and engage within a conversation amongst a group of people all over the world, in one place.